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via The Daily Swarm on Jun 06, 2007
In a recent industry report on music and mobile phones, a study suggests what we long expected: most people just don't care about listening to music on their cells.
The NPD report says that while the number of MP3-playing phones is going up fast, that's mostly because they're more of them out there. Two points pop out: 7% of people actually use their phone for listening to music (up from less than 4% a year ago), and less than half the people who have one even bother to use it (about the same as last year).
So, does anyone really want to be a music hunter?
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